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Google Adwords and osCommerce

Google Adwords and osCommerce

Added by Fi. August 03, 2006
If you're interested in immediate, measurable, targeted traffic to your osCommerce store, pay-per-click advertising is definitely one option to evaluate.

Google Adwords lets you create targeted ads that are displayed alongside Google's search results. You control what keywords will display each ad and even who can see the ad (e.g. just people in your country). You pay each time the ad link is clicked. The Google Adwords system allows you to track when someone clicking an ad actually buys something from your store, allowing you to work out how much you spent in advertising per sale.

This Google Adwords Email Course provides some good introductory information on using Google Adwords. The author of the course, Perry Marshall, has also written an excellent eBook called "The Definitive Guide to Google Adwords" which provides excellent information on setting up a Google Adwords campaign to maximise results and avoid the pitfalls.

Require someone to help you integrate the Google Adwords tracking code into your osCommerce store? Contact us for information.


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